The American Society of Appraisers (ASA) recently announced the appointment of Guillermo Ortiz de Zarate as chief executive officer and executive vice president, effective Feb. 1.

In his new role, Ortiz de Zarate will lead ASA’s mission to serve its nearly 5,000 members worldwide and advance the valuation profession. He will oversee the organization’s operations, support ASA’s six specialized disciplines, and strengthen its global network of 50 member chapters.

Additionally, the ASA post said Ortiz de Zarate will collaborate with ASA’s leadership to uphold the highest ethical and professional standards, enhance public trust in the appraisal profession, and expand partnerships with key stakeholders, including the ASA Educational Foundation, the NAIFA Education & Research Trust, and a network of valuation organizations worldwide.

“We are excited to welcome Guillermo Ortiz de Zarate as the new CEO of ASA,” G. Adrian Gonzalez, Jr., ASA international president, said. “Guillermo’s extensive leadership experience and dedication to professional standards will make him an outstanding leader for our organization. His strategic skills and commitment to innovation will be invaluable in advancing our mission internationally and continuing ASA’s leadership in the valuation profession.”

Ortiz de Zarate currently serves as chief strategy officer at the National Council of Architectural Registration Boards, an organization dedicated to architectural credentialing and licensure programs.

“I am thrilled and eager to partner with the staff, the Board of Governors, committees, chapters, and the broader membership to honor ASA's accomplishments and work collectively toward an even brighter future, Ortiz de Zarate said.”

*Be sure to look for our exclusive interview with the ASA's new CEO coming soon.