Mortgage industry veteran Brian McKinney recently joined PrimeLending, a national residential mortgage lender, as executive vice president, growth and strategic development, according to a press release.

This newly created position is part of the company's strategic efforts to optimize business practices and explore new revenue opportunities with the ultimate goal of driving company growth.

“Brian is a tremendous addition to our team, bringing an incredible track record of success building top-performing business lines in the mortgage industry,” PrimeLending President/CEO Steve Thompson said in the release. “Brian shares our commitment to excellence – we don’t settle for average – and I’m excited to see the positive impact that Brian will have on the future of PrimeLending.”

With more than 30 years of leadership experience in financial services and retail mortgage lending, including his recent role as CEO of a national full-service mortgage lender, McKinney brings a wealth of knowledge and expertise to PrimeLending.

“I’m excited to join PrimeLending, a company I've long admired as the gold standard in the industry for its excellence and innovation,” McKinney said. “As part of the Hilltop Holdings family, PrimeLending is backed by a well-funded and supportive owner, providing unmatched stability and resources. I look forward to helping drive the next chapter of this proven organization.”