Mortech, a Zillow Group business which provides technology solutions for mortgage professionals, continues to onboard additional mortgage marketplace partners including Mortgage Research Center and Roofstock. This latest round of integrations with Mortech’s product and pricing engine provides lenders with additional market opportunities to advertise real-time mortgage offers and expand reach to more customers, according to a press release.
“Our partners vary in size and audience, so whether a lender is looking for a few leads or to aggressively expand their business, we support a variety of platforms to help them advertise mortgage offers to a specific market,” Mortech General Manager Doug Foral said in the release. “Through these integrations lenders can update pricing in real time so potential borrowers receive accurate rate quotes to easily view and compare.”
Mortgage Research Center is an independent lead technology provider with decades of experience navigating the online lead generation space. From finance to home search, investments and mortgage specific content, Mortgage Research Center allows borrowers to easily connect with the right lender, the release stated.
“By integrating with Mortech, our goal is to attract even more qualified mortgage customers to our partner websites and be a better resource for highly motivated home buyers looking for financing information,” Mortgage Research Center Product Marketing Manager Lyndsey Dunn said.
Adding an integration with Roofstock provides lenders using Mortech’s product and pricing engine a new audience to advertise mortgage offers by targeting consumers looking to purchase and own residential investment properties.
“This partnership aligns with our mission to make the real estate investing market simple by helping investors connect with the best lenders in a more seamless fashion,” Roofstock Chief Marketing Officer Suresh Srinivasan said.