PropMix.io, the creator of the real estate valuation platform called Market Conditions Advisor, has rebranded the platform to better reflect its vision and capabilities, the company announced in a press release.
At the heart of the rebranding is a change to the name of the platform to Profet.ai to represent its objectives of helping customers predict accurate property values, the company said.
Over the past few years, PropMix has expanded its appraisal platform from data and insights APIs to valuation solutions for appraisers, appraisal management companies, and mortgage lenders. Profet now provides an end-to-end capability to generate a comprehensive valuation report for various business needs such as evaluations, desktop appraisals, traditional appraisals, etc.
The name Profet.ai is rooted in PropMix’s commitment to contribute the team’s decades of research and experience in artificial intelligence to make better property value predictions.
“It’s been five years since our journey began with our valuation engines and the time was right to create a new brand identity that reflects our vision and market positioning while maintaining our relentless focus on helping our customers succeed,” Sakeer Hassan, chief marketing officer, said in the release.
Profet.ai has been on a path to round out its capabilities and to integrate with various market participants such as home inspection platforms, forms software, appraisal digitization, and more.
“It is a major milestone for PropMix as the real estate and mortgage industries accelerate toward embracing new technologies creating a unique opportunity for Profet to become synonymous with real estate valuation technology,” PropMix CEO Umesh Harigopal said. “The new brand also to speaks for our growth aspirations in the property valuation market.”